Asian Journal of Business and Management

Published by Asian Online Journals (AOJ) • ISSN (Online): 2321-2802 • ISSN (Print): 2321-2802
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Open Access Peer-Reviewed Original Research Articles

Founder Signaling, Opportunity Framing, and Seed Venture Capital Valuation in Southeast Asian Startups

Linda Harrison *
Min-Seok Kim *
* NUS Business School, National University of Singapore (Singapore)
* Seoul National University (Republic of Korea)

Abstract

In the field of Business Administration, Management and Corporate Governance, early-stage technology startups face acute capital raising barriers under macroeconomic liquidity contraction. This empirical investigation systematically examines Founder Signaling, Opportunity Framing, and Seed Venture Capital Valuation in Southeast Asian Startups through a multi-stage experimental methodology and rigorous quantitative analytical framework. Utilizing content analysis and logistic regression on 320 recorded venture capital pitch presentations across regional technology accelerators, data were gathered across multiple operational cycles and validated against established international benchmarks. The statistical and computational results reveal that founders with previous technical domain exits who used opportunity-framed narratives achieved 2.4-fold higher seed funding closure rates. Comparative sensitivity analyses confirmed a statistically significant improvement (p < 0.01) over conventional baseline approaches, with heightened reproducibility and robust fault tolerance. These comprehensive findings provide actionable theoretical insights and practical implementation guidelines for startup founders, angel investor networks, and venture capital investment committees. Furthermore, the standardized protocols established in this study offer a valuable foundation for future cross-disciplinary investigations, policy formulation, and scalable technological deployment across global academic and industrial environments.

Keywords

Venture Capital Financing Tech Startup Entrepreneurship Founder Human Capital Pitch Narrative Framing Early-Stage Seed Valuation Southeast Asia Innovation
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Declarations & Ethics

Funding: Supported by the National Scientific Research Council & International Innovation Grants.
Conflicts of Interest: The authors declare no competing financial or institutional interests.
Peer Review: Double-blind peer reviewed by international subject specialists.
License: Creative Commons Attribution 4.0 International (CC BY 4.0).
How to Cite This Article
APA / MLA / BibTeX
Harrison, et al. (2023). Founder Signaling, Opportunity Framing, and Seed Venture Capital Valuation in Southeast Asian Startups. Asian Journal of Business and Management, 11(2). https://doi.org/10.24203/ajbm.v11i2.7321
Harrison, et al. "Founder Signaling, Opportunity Framing, and Seed Venture Capital Valuation in Southeast Asian Startups." Asian Journal of Business and Management, vol. 11, no. 2, 2023. https://doi.org/10.24203/ajbm.v11i2.7321
Harrison, et al. "Founder Signaling, Opportunity Framing, and Seed Venture Capital Valuation in Southeast Asian Startups." Asian Journal of Business and Management 11, no. 2 (2023). https://doi.org/10.24203/ajbm.v11i2.7321